TAP Portugal  
2015-07-16 70 years of TAP, a commemorative exhibition at MUDE “TAP Portugal: Image of a people” can be seen at the Museum of Design and Fashion until November

TAP is pleased to have just inaugurated this commemorative exhibition celebrating its 70th anniversary, exploring the image of the national airline from 1945 up to the present day, a narrative inextricably linked to that of the nation itself.
MUDE – Museum of Design and Fashion is the hosting venue for this collection, displaying all kinds of visual media as well as the uniforms, advertising campaigns, airplane interiors, in-flight dinnerware and utensils.

The exhibition also includes design proposals that never left the drawing board, previously unseen sketches, models and final artworks.

Bárbara Coutinho, MUDE director, is the exhibition curator while Pedro Gentil-Homem, university lecturer and Adelina Arezes, director of the TAP Museum, made up the advisory scientific committee.

The objects being shown here mostly belong to the TAP Museum archives. Exclusive artworks, a familiar sight in any one of the TAP shops found all over the world, are also represented, namely by way of a tile panel designed by Querubim Lapa, Figueiredo Sobral’s sculpture and the tapestries by Maria Keil and Fernando Lemos.

The items on display reflect how important design has been to raise the collective awareness of TAP as a national symbol and to allow the Portuguese people to identify with their own flag carrier, besides revealing how TAP has contributed towards the dissemination of the image of a people and its country, for over 70 years and counting.

You can visit the exhibition at MUDE until the 1st of November, Tuesday to Sunday, 10am to 6pm. Admission is free.